Marketing Intern - SEO Specialist
Correlation One is a technology company who promotes data literacy through global data science competitions, rigorous data skills assessments, and enterprise-grade data science education. We believe that data literacy is the most important skill for the future of work. We have built an expert community of 250,000+ data scientists and 500+ relationships with leading universities in the US, China, UK, Canada, Ireland and Latin America.
Correlation One is committed to promoting a more inclusive global AI ecosystem, including dedicated programs for advancing more women and under-represented minorities in data science. We believe our work benefits from the diverse perspectives of our team members. We encourage applicants to bring their unique skills, experiences, and outlook to our energetic work environment.
The Marketing Intern - SEO Specialist will have a direct impact on Correlation One’s core mission by ensuring that we reach new B2B clients and B2C candidates with our solutions and opportunities. This will include developing & executing an SEO strategy for our website, blog and content marketing pieces. By the end of this internship you will be able to demonstrate a measurable impact on Correlation One’s reach and pipeline.
Key Responsibilities:
Develop and implement an SEO strategy for our website and blog:
- Identify ways in which Correlation One can increase our keyword ranking for unbranded search terms, in order to reach new audiences at the top of the funnel
- Make technical SEO recommendations and work with our tech team to prioritize implementation
- Conduct competitor research to understand how Correlation One’s products and solutions have more visibility in searches
- Leverage data from SEM Rush, Google Analytics and other tools to audit, measure progress and make ongoing improvements
- Create content for our blog that helps drive traffic and showcases Correlation One’s thought leadership to new audiences
- Stay current on the latest SEO best practices and search algorithm updates, while educating our teams on these areas
- Manage SEM campaigns, while testing messaging, targeting and landing pages to improve conversions
- Provide input into social media accounts and digital marketing campaigns to thoughtfully grow Correlation One’s community membership adoption and engagement
Preferred Qualifications:
- Prior SEO specialist (strategy and implementation) experience, either through other internships or previous marketing/agency roles
- Experience working in content marketing, social media and digital marketing is a plus
- Extremely strong communication, organization and collaboration skills
- Extremely data-driven, analytical and results-oriented
The working environment:
This role is remote and can be located anywhere in the U.S. that is compatible with the EST time zone. In order to be successful in this internship you will be a self-starter, be able to manage your time and remain focused on the top priorities to achieve results. You’ll be working with an incredible team of friendly professionals who are changing the world.
The hiring process and project:
Our goal is to move very quickly in hiring this role. The entire process comprises five stages: a resume submission, an introductory one-on-one video interview, an SEO strategy project*, then a final interview. After each phase, we will inform you within a day or two if you proceed to the next round.
*The SEO strategy project will be an opportunity for you to showcase your expertise and how you would make this role your own. We strongly value these exercises, and ask all of our candidates to complete them for two reasons:
- We want to make sure candidates can develop thoughtful, well-reasoned strategies that align with our overall business objectives, and can communicate those strategies well.
- We want to make sure we and you are both excited about this role and your responsibilities. We find this process helps employees develop ownership of their roles and hit the ground running.
We look forward to hearing from you!