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Spring 2021 MBA Social Impact Marketing Internship [aka Purpose-Driven Learner/Doer]

Purposeful Growth Institute
Email
For: First-year MBAs

Organizational Description

Inspiring Capital (IC)’s mission is to guide people to meaningful lives. IC exists to give others the permission, invitations, tools, guidance, inspiration, and accountability that we all want and need to grow purposefully toward our wholehearted potential. So that, together, we can build healthier, fairer, more inclusive, equitable, just, and regenerative teams, organizations, societies, and economies.

IC is a certified B Corporation that offers learning and development services for professionals and organizations. We use a Fellowship approach, blending individual, peer, and expert learning, reflection, and practice to guide participants’ behavior change. IC Fellows report feeling more purposeful and motivated as a result of their learnings in our programs.

Our current team is small and mighty, and we are looking to expand our team by hiring a purpose-driven MBA as our Social Impact Marketing Intern for Spring 2021 (Mar-late May 2021; with the option to extend beyond). We’re looking for an empathetic, eager-to-learn, determined, energetic professional to translate over eight years of social impact fellowship and client experience into content that builds community. As a member of our team, this person will be able and expected to contribute beyond the role descriptions provided, according to our needs, and your skills and interests.

Role Responsibilities
What you'll do at IC:

Content & Digital Marketing
  • Lead (strategize and execute) a grassroots digital marketing strategy with our Head of Marketing to promote IC’s various learning programs and partnership learning programs (IC MBA, PGF, & NPS BPI)
  • Brainstorm and establish new digital marketing efforts to better communicate existing IC products, culture, and services to our audiences
  • Collaborate in the establishment (branding, copy, pricing, etc…) of new IC products and offerings
  • Strategize what type of content the Marketing Team should be capturing to support of IC’s marketing objectives
  • Vet and transform existing content into social media marketing materials (digital, video, print, etc…)
  • Support our Head of Marketing in linking all digital marketing activities to moving customer leads through our sales funnel
  • Monthly track, monitor, and report digital marketing analytics to continuously improve overall marketing approaches and outcomes

Online Learning Event Participation
  • Due to COVID-19, IC events have now all gone virtual, where attendance is recommended for understanding and learning company content and experiencing IC offerings firsthand

Knowledge Management
  • Record and store virtual session recordings, meetings notes, learnings, and debriefs accordingly across Evernote, Dropbox, Google Docs/Sheets, Dropbox, etc... 

Other
  • 30% ‘as-needed’ workaround IC, per our needs and your talents and interests

IC Internship Time-Commitment
In brief, as an Inspiring Capital Intern, you are committing to the following time commitments (Total: 15-20 hrs/wk):
  • Attendance at weekly team meetings- Monday and Thursday afternoons (1 hr each)
  • Possible attendance at regular weekly online learning event- typically on Wednesdays or Thursdays at 12 pm-1 pm ET (1 hr each week)
  • Independent work, managing your set goals and timelines (varying from 12 -17 hrs/wk)

Recommended Experience and Mentalities
What you've been doing, pre-IC, has given you: 
  • 2+ years in a digital marketing, sales, or communications role
  • An eye for design that can amplify and elevate vs shift/change the IC brand
  • Passion for helping to make work meaningful for professionals and employers, and a desire to utilize business as a force for good
  • Proven project management capabilities (setting strategy/timelines, hosting meetings, moving from ideation to execution, keeping to a time-schedule)
  • Experience distilling big ideas into bite-sized action and next steps until completion
  • Genuine curiosity, or the ability to ask specific, clarifying questions to capture others’ vision/expectations while remaining true to the IC brand and mission
  • A self-starter attitude that counters perfectionism and embraces collaboration and teamwork
  • Commitment to continuous improvement, and comfort with the Reid Hoffman belief that if you’re not embarrassed by your first release, you shipped too late
  • Appreciation of the flexibility, ambiguity, and collaboration of startup life
  • Flexibility and patience in a role with a lot of moving pieces
  • Open-minded mentality to learn new software, platforms, and technologies to create and/or schedule digital content
  • A plus, but not necessary: Familiarity with organizational tools (Dropbox, GSuite, Microsoft Office, Asana, Evernote, etc...)

Inspiring Capital is an awesome team to be part of. We've got big plans, all related to making work meaningful (and so, motivating). We think hard, work smart, collaborate with other inspiring organizations and individuals, and never - or at least rarely! - forget to have a good time doing it! 

We're a certified B Corp (since 2013, and re-certified twice), which means that we are held to the highest standards of social and environmental performance. And Crain's named us 1 of 10 "socially responsible startups that are changing the way New York does business"! 

Internship Benefits & Perks
Here are also some benefits and perks that IC interns particularly enjoy:
  • Flexible schedule (ability to be part-time or full-time, with a minimum of 15 hrs/wk)
  • Allotted a $100/wk stipend
  • Access to our exclusive IC MBA Impact Fellowship learning program content
  • Fully remote set-up with the possibility to be in-person if in NYC, when world circumstances allow
  • Monthly transportation and lunch compensation, if and when we are able to be in-person
  • Authentic, supportive, mindful/balanced, and fun work environment
  • Monthly IC cultural team activities (improv workshops, team lunches, sponsored workout classes, etc…)
  • Quarterly COVID-mindful retreats and other regular team brainstorms
  • Frequent IC-hosted, -condoned, and -facilitated networking opportunities with IC’s larger alumni network

How to Apply
To apply, click the link below to submit a cover letter along with your resume. We will not look at the application without a cover letter. 


Applications will be reviewed on a rolling basis, with a target start date of early March 2021. We take hiring seriously to find the best match between your skills and our needs. And so, we aim to be thorough, transparent, and human! The next steps are: 
  1. Phone/video screen (20-30 min)
  2. Submission of a sample work process (2-3 days turnaround)
  3. Virtual team interview (1-1.5 hrs)

PLEASE NOTE: Again, we do not consider applications submitted without a cover letter. If you're interested, include a resume and cover letter describing your interest in our work and qualifications for either specific position- and please indicate which. We also don't take kindly to typos or generic applications that don't explain why us.